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    <title>Creator Field Notes</title>
    <link>https://news.briefpulse.com/network/</link>
    <description>Independent reporting from ten topic desks</description>
    <language>en</language>
    <lastBuildDate>2026-09-14T02:52:20+00:00</lastBuildDate>
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      <title>Companies Are Hiring Creators as Ghost Creators, Not for Their Audiences</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-1567477ebf</link>
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      <pubDate>2026-09-13T00:19:19+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>Some companies are hiring creators not for their audience, but as a mouthpiece for a very specific brief. The evidence is thin, but it points to a shift in how creators can be paid.</description>
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      <title>IMDb Adds &#x27;Digital Creator&#x27; Label With Six Subcategories</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-bcd702f673</link>
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      <pubDate>2026-09-12T09:33:54+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>IMDb is adding &#x27;digital creator&#x27; as a new professional category, letting creators tag their profiles with a subcategory such as streamer, vlogger or gaming creator.</description>
    </item>
    <item>
      <title>Burger King taps Rhett and Link as taste testers for Whopper Guarantee</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-0ba643fee5</link>
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      <pubDate>2026-09-12T09:19:05+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>Burger King has enlisted Rhett and Link as taste testers to promote its &quot;Whopper Guarantee,&quot; Tubefilter reports. The deal puts a fast-food brand inside Good Mythical Morning, the duo&#x27;s YouTube show now 14 years into its run.</description>
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    <item>
      <title>TikTok rejected Meta ads promoting its $17 billion safety settlement</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-9bea0f2e44</link>
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      <pubDate>2026-09-12T08:44:24+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>Meta tried to run TikTok ads promoting its $17 billion settlement and new safety features, but TikTok denied the ads earlier this week, according to Axios.</description>
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    <item>
      <title>Streams Charts tool breaks down Twitch, YouTube Gaming and Kick watch time by country</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-6649eed003</link>
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      <pubDate>2026-09-12T08:37:07+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>Streams Charts has published data from its Audience Geo &amp; Demographics tool, which breaks watch time down by country across Twitch, YouTube Gaming and Kick.</description>
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    <item>
      <title>Tiltify establishes Creator Impact Honors with MatPat on jury</title>
      <link>https://news.briefpulse.com/creators/articles/creators-reach-7f13852381</link>
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      <pubDate>2026-09-12T07:56:02+00:00</pubDate>
      <category>Creator Field Notes</category>
      <description>Tiltify has established the Creator Impact Honors, a jury-led awards program for charitable fundraising creators, with MatPat among the jurors. Honors will be handed out across six impact categories.</description>
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